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Australian Olly Bowman and Belgian YouTuber Average Rob pictured after the 100m mixed turbo sprint race at the 49th edition of the Memorial Van Damme Diamond League athletics event in Brussels, Friday 22 August 2025. BELGA PHOTO DAVID PINTENS
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Olly Bowman beats Average Rob and Arno the Kid in Turbo Sprint

They didn't go below 10 seconds, but it was certainly a memorable spectacle with plenty of showmanship. YouTube phenomenon Average Rob organised the first ever 100-metre Turbo Sprint during the Allianz Memorial Van Damme. Belgium's most famous content creator finished second in this “World Cup for content creators” behind Australian Olly Bowman.

After the Turbo Cross, the legendary cyclo-cross race in which Average Rob had famous Belgians slogging through the mud, it was time for the first Turbo Sprint. Eight content creators from Belgium and abroad competed against each other in the iconic 100-metre sprint on the track of the King Baudouin Stadium. Rob’s brother Arno The Kid was also there.

But the Belgian YouTube brothers had to admit defeat to Australian internet phenomenon Olly Bowman who we can now also safely call a sprint phenomenon. The Aussie exploded out of the starting blocks like a rocket and didn’t let up. He finished in an impressive 11.45. Average Rob came second and was the fastest European in 12.23. Arno the Kid finished third in 12.62.

They were followed by American Maks Moses (12.64), Dutchman Pieter Valley (13.41) and Belgian content creators Sachi (13.57), Guihome Vous Détend (15.80) and Charles Masset (20.22).